Wholesale B2B fulfilment becomes harder as order volumes rise, product ranges expand, and retailers expect faster, more accurate delivery. 

Many brands rely on spreadsheets, emails, and disconnected systems that slow their teams down and create avoidable errors. 

The good news is that modern wholesale platforms can remove much of this friction by streamlining the way orders, inventory, freight, and tracking flow through the business. 

Keep reading to learn 10 ways brands can improve their B2B fulfilment workflow and how Brandscope can help simplify operations and give retailers a smoother, more reliable ordering experience.

Table of Contents

1. Improve Accuracy With Multi-Month Pre-Book Ordering

Many wholesale teams still receive future-season orders through emails or spreadsheets that must be re-entered and manually split by delivery month. 

This slows confirmations, introduces quantity errors, and makes production planning unreliable.

A better pre-booking workflow should allow:

  • One order to cover multiple future delivery months
  • Early visibility of committed wholesale demand
  • Automatic bulk incentives without manual negotiation
  • Retailers to accept T&Cs before the order is final

How Brandscope enables this:

Brandscope captures the entire multi-month order in a single workflow and pushes it straight into the ERP. 

The platform auto-splits each delivery month and removes all manual PO handling, so ops teams no longer need to re-enter quantities or reconcile spreadsheets. 

This gives them clean, month-specific allocations from the moment the order is placed, reducing errors and speeding up fulfilment. 

For example, a Feb/Mar/Apr order enters the ERP as three fully allocated months with no manual work.

2. Reduce Backorders With Real-Time Multi-Month Inventory Visibility

Retailers often place orders without knowing what’s actually available now versus what’s arriving in the coming months. 

This leads to accidental over-ordering, preventable backorders, and constant follow-up from sales teams trying to correct or amend orders.

A better inventory management workflow should allow:

  • Live visibility of available units by size
  • Clarity on inventory flow across the upcoming months
  • Confidence to order only what can be fulfilled (i.e. net availability, which equates to any pending PO’s minus retailer orders for any specific month)
  • Reducing the need for manual backorder communication

How Brandscope enables this:

Brandscope connects directly to the brand’s ERP and displays real-time inventory by size across multiple future months. 

Retailers can see what is available now and how stock flows forward, which prevents accidental over-ordering and removes the guesswork that usually causes backorders. 

Operations teams receive clean, accurate orders aligned to real availability, which reduces amendments and speeds up fulfilment. 

For example, if only 18 units roll into next month, Brandscope shows this information so the retailer can adjust their order before submitting it.

Brandscope’s ERP integration will also show any backorders at size level as a result of manufacturing short-shipments.

3. Capture Demand Early With Integrated Backorders and Forecasting

When stock runs out, most wholesale systems force retailers to wait, email for ETAs, or submit manual backorder requests. 

This slows replenishment, hides real demand from planning teams, and makes it harder for brands to predict which products need additional production.

A better demand-capture workflow should allow:

  • Backorders to be placed immediately when stock sells through
  • Forecast orders to be submitted for high-demand items
  • Future-month allocations to be set automatically
  • Clear visibility of unmet demand inside the ERP

How Brandscope enables this:

Brandscope lets retailers place both backorders and forecasts directly inside the ordering flow. 

When stock is unavailable, the system captures the retailer’s order and sends it straight into the ERP, where it is automatically bucketed into a predetermined future month. Notification emails are also forwarded to planners, highlighting the shortfall.

This gives the brand clean, structured demand signals without any manual handling, and ample time to manage the shortfall. 

It also helps manufacturing teams plan future production with confidence because every backorder and forecast is already tied to a realistic, pre-determined future delivery month the moment it enters the ERP.

4. Support Independent Retailers With Flexible Stock Modelling

Independent retailers rarely operate on automated replenishment systems. 

They often rely on manual counts, rough estimates, or individual sales rep visits to decide what to reorder. 

This leads to inconsistent stock levels, missed sales, and reactive ordering instead of structured replenishment.

A better stock-modelling workflow should allow:

  • Target stock levels to be set for each item
  • Simple ways to record physical counts in-store
  • Refills based on the gap between the target and the actual stock
  • Easy use by both retailers and sales reps

How Brandscope enables this:

Brandscope lets brands create stock models showing the ideal holding for each product and size. 

Retailers or sales reps can then record the physical count manually, scan barcodes in-store, or import POS data. 

The system calculates the exact refill needed to reach the target level and sends a clean, accurate order into the ERP with no manual consolidation. 

This helps independents maintain consistent stock and gives brands more reliable replenishment patterns across their retail network on high-performing styles.

The right stock at the right time, all the time.

5. Improve Ordering Efficiency With Multiple Retailer Ordering Paths

Retailers often have different preferences and internal processes when placing wholesale orders. 

Some prefer quick replenishment, others plan months ahead, and many still use their own spreadsheets or POS exports. 

When a brand can only accept orders one way, it creates friction, delays, and unnecessary admin for both sides.

A better ordering workflow should allow:

  • Fast refills for immediate stock needs
  • Pre-booking for future-season planning
  • Stock modelling for independents
  • Easy upload of retailer Excel order forms

How Brandscope enables this:

Brandscope supports every common wholesale ordering method in one place, giving retailers the flexibility to order in the way that suits them best. 

They can submit quick refills, build multi-month pre-book orders, generate replenishment from their stock model, or upload their existing Excel order forms directly. 

All orders flow into the ERP in a clean, structured format, reducing manual processing and making it easier for brands to support both major accounts and independents with equal efficiency.

6. Improve Fulfilment Accuracy Through Direct ERP Integration

When ordering platforms don’t connect cleanly to the ERP, teams have to re-enter orders, reconcile data, and manually check stock levels across systems. 

This creates delays, increases the chance of errors, and limits visibility for both sales teams and retailers.

A better integration workflow should allow:

  • Real-time inventory data to sync automatically
  • Orders to flow directly into the ERP without re-entry
  • Consistent data across sales, operations, and retail accounts
  • No manual reconciliation of quantities or delivery months

How Brandscope enables this:

Brandscope integrates directly with major ERPs such as Glen Waverley

Mulgrave, pulling in live multi-month inventory data and sending structured orders back into the system. 

This means every order, forecast, or backorder enters the ERP in the correct format, with quantities already allocated to the right delivery month. 

Operations teams receive accurate data from the moment an order is placed, retailers see real availability, and sales teams no longer need to chase stock updates or correct admin errors.

7. Improve Order Accuracy With Freight Controls and Clear Freight Visibility

Freight charges often create confusion in wholesale ordering. 

Retailers may place orders below freight minimums without realising, leading to unexpected charges, manual follow-up, and delays in confirming shipments. 

This results in rework for ops teams and frustration for retailers.

A better freight workflow should allow:

  • Clear visibility of freight charges before checkout
  • Warnings when orders fall below freight minimums
  • Prompts that help retailers adjust orders to meet thresholds 
  • Freight charges to be itemised for each delivery month

How Brandscope enables this:

Brandscope automatically applies freight logic during checkout, showing retailers the exact charges for single-month or multi-month orders. 

If an order falls below a freight minimum, the system alerts the retailer and lets them either accept the charge or adjust the order to comply. 

Freight is itemised per delivery month, and the final order confirmation includes all freight details. 

This reduces back-and-forth, prevents disputes, and helps operations ship orders without chasing clarifications.

8. Improve Delivery Confidence With Integrated Order Tracking

Once an order is placed, many retailers struggle to see where it is in the fulfilment process. 

They often rely on emails, phone calls, or manual updates from sales reps, which slows communication and increases pressure on operations teams to provide status updates.

A better tracking workflow should allow:

  • Retailers to see order status without contacting the brand
  • Visibility of carrier, consignment number, and delivery date
  • Updates that reflect real ERP or 3PL activity
  • Brands to choose which tracking fields are shared

How Brandscope enables this:

Brandscope pulls order-status data directly from the brand’s ERP or 3PL and displays it in the retailer’s account. 

Retailers can see whether an order has been picked, packed, or processed, along with the carrier and consignment details. 

Because the integration is bespoke, brands can control exactly which information is shown. 

This reduces inbound enquiries, improves retailer trust, and gives both sides a clearer view of the fulfilment cycle.

9. Simplify Returns Handling With Linked Return Portals

Returns are often managed outside the ordering platform, leaving retailers unsure where to lodge claims or how to follow the correct procedure. 

This creates confusion, inconsistent handling of returns, and extra support workload for the brand.

A better returns workflow should allow:

  • Retailers to access the correct returns portal easily
  • Seamless navigation from the ordering platform
  • Support for both ERP-based and third-party return systems
  • Clear separation between ordering and returns administration

How Brandscope enables this:

Brandscope lets brands link their external return portals directly within the platform using a simple tile on the retailer dashboard. 

When a retailer clicks the tile, they are taken straight to the correct returns system, whether it is managed through the ERP or an external provider. 

This removes guesswork, keeps returns consistent, and reduces support tickets by giving retailers one reliable access point.

10. Streamline Payments With Integrated Credits at Checkout

Managing credits manually creates confusion for retailers and extra admin for finance teams. 

Credits from warranties or returns often sit in separate systems, requiring emails or manual reconciliation before an order can be finalised.

A better credit-handling workflow should allow:

  • Retailers to see available credits during checkout 
  • Automatic application of credits without manual approval
  • Clear display of updated order totals before payment
  • A consistent experience across all retailers

How Brandscope enables this:

Brandscope integrates with Stripe so retailers can view and apply their available credits directly during checkout. 

Any credit created in the brand’s ERP or returns workflow syncs through Stripe and appears in the retailer’s cart as an available balance. 

When they proceed to payment, they can activate the credit instantly, and the final order total adjusts automatically. 

This removes manual reconciliation, speeds up payments, and reduces the operational overhead linked to managing retailer credit balances.

Take the Next Step to Strengthen Your Wholesale Fulfilment

Wholesale fulfilment will always involve moving parts, but it does not have to feel slow, manual, or inconsistent. 

The brands that perform best are the ones that reduce admin, improve data accuracy, and give retailers a smoother ordering experience from start to finish.

Brandscope makes that possible.

By connecting orders, inventory, freight, tracking, and credits in one workflow, our platform helps teams eliminate errors, speed up fulfilment, and operate with far more confidence. 

Retailers get clearer information. 

Operations get cleaner data. 

Everyone moves faster.

If you’re ready to streamline your B2B fulfilment and give your retailers a better experience, book a demo and see how Brandscope can support your growth.

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