Hold On Tight: Jobe Watersports is Now Live on Brandscope!

Founded in 1974 by former professional skier Jeff Jobe in the USA, the company quickly became renowned for high-quality, adventure-ready watersports gear. Over two decades ago, Jobe Watersports found a new home in Australia, and today operates as a family-run business based in Sydney. Matt Ng, the current Director, has grown up on the waters of Cronulla and brings a lifetime of experience in the marine industry to the brand.

“At Jobe, we’re all about making every wakeboarding, tubing, and paddleboarding adventure unforgettable. Brandscope helps us make that possible by ensuring our retailers are stocked with the right gear at the right time,” says Matt Ng.

With a growing retail network, Jobe Watersports recognised the need for a more streamlined and scalable wholesale solution. That’s where Brandscope Refill came in. This automated replenishment tool gives Jobe complete control over inventory flow, allowing them to plan seasonal assortments while keeping up with ongoing demand. Whether a popular towable tube or a must-have wakeboard is flying off the shelves, Refill ensures retailers can reorder quickly and efficiently without manual guesswork.

Unlike traditional systems, Refill goes a step further by displaying real-time stock availability at product and size level, along with visibility of future deliveries. For example, if a wakeboard is out of stock in September, the system can show that 30 more units are arriving in October. This means sales reps and retailers never miss an opportunity, and Jobe can capture every possible sale without overcommitting inventory.

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“We wanted a system that wasn’t just about placing orders—it’s about planning, forecasting, and making sure our retailers never run out of stock. Refill does that and more. It gives us confidence that our products are available wherever they’re needed most,” says Matt Ng.

Brandscope Refill also supports assortment management, so retailers can maintain the right mix of products across multiple categories. Clearance and promotional items are handled seamlessly, allowing Jobe to maintain margins while keeping stock moving. With automated notifications and an intuitive workflow, Refill simplifies wholesale operations, saving time and reducing errors.

By using Brandscope, Jobe Watersports can now sell more effectively, reduce operational costs, and strengthen relationships with retailers. For brands in fast-moving industries like watersports, having an agile, automated system to manage Pre-books and Refill isn’t just convenient—it’s essential.

“Our mission has always been to bring adventure and joy to families and watersports enthusiasts. With Brandscope, we can focus on what we do best: creating amazing experiences on the water,” concludes Matt Ng.

With Jobe Watersports live on Brandscope, retailers are ready to experience a smoother, smarter wholesale process, while the brand continues to fuel adventure, one wake, tube, and paddle at a time.

Join Jobe as they continue to innovate and inspire. Whether you’re a seasoned pro or a beginner, Jobe Watersports is here to support your journey and ignite your passion for the water. Jobe Watersports—we’re excited to dive in, explore, and make waves with you… welcome onboard!

If you’re looking for a smarter way to manage and grow your wholesale business, Brandscope is the leading B2B Wholesale E-commerce Platform for the Watersports & Marine Industry. Book a demo today to see how we can help you sell more, reduce costs, expand distribution and market and educate your customers.

Brandscope has the tools and knowledge to help you grow your company. Don’t pass up the chance to explore new pathways of business efficiencies and sales growth opportunities. Contact us today to see how Brandscope can be a strategic partner in reaching your company’s objectives.

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