One of Australia and New Zealand’s most iconic footwear wholesalers, Shoes Online Enterprises, is now live on Brandscope, marking an exciting new chapter for their growing network of retail partners. With trusted brands like Therapy, Uncut, and BioNatura under their umbrella, this partnership is paving the way for a more connected, efficient, and dynamic wholesale future.
Founded by Ken Speers in 2003, Shoes Online Enterprises is built on a rich family history spanning over 40 years in the footwear industry. What began as a passion for great shoes and great business has evolved into a respected name supplying stylish, high-quality footwear across Australia and New Zealand. From trendy women’s designs to refined men’s staples and artisanal craftsmanship, their brands speak to every kind of customer.
“At Shoes Online Enterprises, we’ve always believed in walking the talk — delivering quality, value, and style to every customer,” says Megan Speers, General Manager of Shoes Online Enterprises. “Partnering with Brandscope allows us to keep that promise by providing our retail partners with a smoother, smarter way to connect and collaborate.”
Walking the Talk in Wholesale Innovation
Indent selling plays a crucial role in bringing new styles to market — managing timelines, pre-book minimums, and retailer orders across multiple channels. Brandscope simplifies this process by allowing brands to clearly communicate their product stories, collaborate seamlessly with retailers, and use digital tools like lookbooks, videos, and animated banners to make every release shine.
“The indent process can be high-pressure,” Megan explains. “Brandscope helps us share our brand stories more effectively and ensures our sales team and retailers can make informed, confident decisions. It makes the whole process feel lighter on its feet.”
When it comes to refill orders, Brandscope ensures that retailers never miss a step. If a product is flying off the shelves, the platform enables quick and intuitive restocking — keeping customers happy and retailers’ shelves full. Real-time stock visibility, interactive catalogues, and streamlined ordering tools make replenishment as easy as slipping on your favourite pair of shoes.
With Brandscope, Shoes Online Enterprises now has the tools to centralise their wholesale operations, reduce manual processes, and enhance the retailer experience across all their brands. From digital asset management to data-driven insights, the platform empowers their team and retail partners to focus on what they do best — building relationships and growing their businesses.
“Brandscope helps us work smarter and stay connected with our partners,” Megan adds. “It gives us the visibility we need to make informed decisions and support our retailers more effectively. For us, it’s about creating a win-win for everyone involved.”
This partnership isn’t just about technology — it’s about building trust and walking the path of progress together. With Brandscope as their digital backbone, Shoes Online Enterprises is stepping confidently into the future, creating a stronger, more collaborative wholesale network.
So, take a step in their shoes and join us in welcoming Shoes Online Enterprises to Brandscope — where we’re helping them grow faster, walk smarter, and keep a little extra spring in their step.
If you’re looking for a smarter way to manage and grow your wholesale business, Brandscope is the leading B2B Wholesale E-commerce Platform for the Footwear Industry. Book a demo today to see how we can help you sell more, reduce costs, expand distribution and market and educate your customers.
Brandscope has the tools and knowledge to help you grow your company. Don’t pass up the chance to explore new pathways of business efficiencies and sales growth opportunities. Contact us today to see how Brandscope can be a strategic partner in reaching your company’s objectives.
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