What's the Best B2B Wholesale
eCommerce Platform for
Your Business?

To help you make the right choice, we compare Faire, Shopify Plus, and Brandscope to show which platform best supports your wholesale growth

Compare the Leading Wholesale Solution

Faire: Best for marketplace discovery
Shopify Plus: Best for D2C-first brands looking at B2B add-ons
Brandscope: Mid-to-large wholesale brands needing a purpose-built B2B platform

FeatureFaireShopify PlusBrandscope
Pre-book workflows⚠️ Product-level pre-orders supported (no structured seasonal pre-books)⚠️ Apps or custom builds required✅ Native visual multi-month merchandising tools
Refill automation❌ Manual reordering only (no automated replenishment)⚠️App-based or custom automation✅ QuickFill & Superfill with EDI
Rep collaboration⚠️ Limited rep support❌ No native rep portal✅ Built-in rep workflows and access controls
Retailer discovery✅ Large marketplace with behaviour-based matching❌ No built-in marketplace✅ Global marketplace + Targeted, curated introductions
Marketing assets & catalogues✅ Catalogue browsing, Collections, EDM automation❌ Requires external tools or CMS✅ Central asset library + catalogue exports
DTC + B2B combined⚠️ Wholesale marketplace with seamless Shopify integration✅ Yes, with some dev setup⚠️ B2B only. Automated exports into DTC
ERP & integration support⚠️ Shopify native integration + middleware (not an ERP)✅ Large app ecosystem✅ API or CSV for all major ERP platforms
Global reach & localisation⚠️ 35+ countries, multi-language + currency✅ Global with broad localisation support✅ 90+ countries, multi-language + currency
Support & onboarding✅ Seamless onboarding + responsive support⚠️ App-dependent support✅ Unlimited support + retailer onboarding

Why Choose Brandscope

Choosing the right wholesale platform depends on your business goals, team structure,
and the complexity of your B2B operations.
For brands managing seasonal prebooks, ongoing refills, and close retailer relationships,
your platform needs to go beyond transactions — it needs to connect teams, data, and
partners in one ecosystem.

That’s where Brandscope stands apart.

Brandscope is built specifically for wholesale, enabling brands to:

  • Sell More efficiently with streamlined order capture and workflows
  • Reduce Costs by removing manual processes and disconnected systems
  • Market & Educate with integrated sales and marketing tools
  • Expand Distribution through a global network of verified retail partners

All within one connected platform — without relying on multiple plug-ins or retail-first workarounds. It’s simply better business.

Proven wholesale growth, backed by real brand performance.
Industry-Leading Retailer Engagement
0 %
Improvement Pre-Book Capture Before Deadline
0 %
Improvement in Operational Effeciencies
0 %
Trusted by leading brands
Switch to a better B2B Wholesale Sales & Marketing Platform.
A B2B wholesale eCommerce platform enables brands to sell products to retailers or distributors online. It supports bulk ordering, custom pricing, and ongoing relationships, helping businesses manage wholesale sales more efficiently.
The best platform for scaling wholesale depends on your needs. Marketplace platforms like Faire help with discovery, while Shopify Plus supports brands extending from D2C. Brandscope is designed specifically for wholesale, offering tools to manage orders, streamline operations, and expand distribution at scale.

Shopify Plus can support wholesale, but it often requires additional apps and customisation. Many brands find it works best for D2C, with limitations when managing complex B2B workflows.

Brandscope helps brands increase sales by streamlining ordering, improving product presentation, enabling better retailer engagement, and expanding distribution through a connected marketplace.
Not necessarily. While marketplaces can help with discovery, many brands prefer owning their relationships, data, and pricing — which is where platforms like Brandscope offer more control and scalability.

Yes — Brandscope is purpose-built for wholesale and can replace or complement Shopify Plus by handling B2B sales, ordering, and marketing more effectively.

It also seamlessly integrates with leading ERP systems and platforms like Shopify, allowing brands to maintain their existing B2C setup while optimising their wholesale operations through a dedicated B2B solution.

Yes — Brandscope integrates seamlessly with a wide range of leading ERP, POS, and B2C platforms.

These integrations ensure real-time data flow across inventory, orders, customers, and pricing, reducing manual processes and enabling brands to operate more efficiently across both wholesale and direct-to-consumer channels.

Sell Smart, Sell Easy, Sell More .
A Truly Effective B2B Wholesale E-Commerce Platform
Logo
Hi Empwring Woman 2
Subscribe to our Newsfeed
Share This

Select your desired option below to share a direct link to this page.
Your friends or family will thank you later.