We’re excited to announce that Brandscope will be attending the Sanctuary Cove International Boat Show 2025—Australia’s most iconic marine lifestyle event, and a key destination for innovation, industry networking, and business growth.
As a leading B2B wholesale eCommerce platform in the boating and marine lifestyle industry, Brandscope is proud to support brands, agents, and retailers with a digital solution that’s transforming how wholesale is done. Our platform helps businesses streamline operations, reduce costs, and drive growth through smarter sales tools, real-time ordering, and global distribution capabilities.
At this year’s show, we’ll be showcasing how Brandscope continues to provide a more economical, collaborative, and sustainable approach to wholesale trade in the boating and marine lifestyle industry.
“We built Brandscope to help businesses scale without the heavy lifting,” says Simon Blockey, Managing Director and Founder of Brandscope. “The goal has always been simple—make wholesale easier, faster and more profitable for everyone involved.”
With over 43,000 visitors, 330 exhibitors, 760 boats and 2,500+ marine products, the Sanctuary Cove International Boat Show is a major opportunity to connect with industry leaders from across Australia and beyond. For Brandscope, it’s a chance to make waves in wholesale, highlighting the powerful role digital transformation plays in creating efficiency, visibility, and profitability in the wholesale space.
“Sanctuary Cove is where some of the most respected names in the industry come together,” adds Blockey. “It’s the perfect place to showcase how technology can drive smarter decisions, stronger relationships, and long-term growth.”
We’ll also be highlighting exciting new features designed to elevate the way businesses manage B2B sales—from smarter inventory management and product education tools to integrated marketing features that help brands connect more effectively with their network.
You may have noticed the featured imagery in this blog highlights Musto, a premium sailing and outdoor brand now onboarded to Brandscope via Ocean Clothing. With a strong legacy in performance sailing apparel and technical gear, Musto is a standout addition to the platform—especially as we deepen our focus across sport, action sport, lifestyle fashion, and marine industries.
Ocean Clothing, known for its global, omni-channel distribution strategy, is focused on organically growing its portfolio of premium brands across wholesale. The arrival of Musto on Brandscope reflects our shared commitment to supporting high-performance brands with tools to scale effectively and connect with the right retail partners.
If you’re heading to The Sanctuary Cove International Boat Show 2025, come and meet the Brandscope team. Schedule a meeting and let’s talk about how Brandscope can help take your business to the next level!
If you’re looking for a smarter way to manage and grow your wholesale business, Brandscope is the leading B2B Wholesale E-commerce Platform for the watersport & marine Industry. Book a demo today to see how we can help you sell more, reduce costs, expand distribution and market and educate your customers.