We’re excited to announce that Scout Brand Supply has expanded its partnership with Brandscope, bringing Active Basics onto the platform. This latest addition follows the successful launch of Hope and SquishOz earlier this year, marking the next step in a growing collaboration. For more than 15 years, Scout Brand Supply has supplied and partnered with some of Australia’s leading brands and retailers across the wholesale industry.
Meet Active Basics
Active Basics is Australia’s leading blank athleisure brand, delivering modern active essentials to both retail and wholesale markets. Built on a simple philosophy to encourage movement for a healthier you, the range is thoughtfully considered, beautifully simple and made to last, with every piece designed in Australia. From everyday movers to high-performance enthusiasts, Active Basics is engineered to flex, move and last the distance, true to their tagline, “for your love of activewear.”
Why Brandscope? A B2B Wholesale Marketplace Built to Keep Up
Active wholesale needs an active platform. Brandscope provides a seamless and intuitive buying experience for Scout Brand Supply’s wholesale customers, bringing real-time stock levels, and future order management together in one connected hub. With smarter inventory control built in, retailers can also browse rich product information, style guides and digital catalogues directly through the platform putting everything they need to sell at their fingertips.
For Scout Brand Supply, the platform frees its team to focus on what matters most: building relationships, and helping their brands grow. With access to data-driven insights, sales reps can track buying patterns and market trends, making it easier to collaborate more closely with their retail partners, turning every conversation into a step forward.
That transparency builds trust, and trust builds longevity. With Brandscope, Scout Brand Supply isn’t just streamlining the back end of wholesale they’re setting Active Basics up for sustainable growth and long-term retail partnerships in a category that never sits still.
“Bringing Active Basics onto Brandscope was a natural next step for us. After seeing how smoothly Hope and SquishOz launched earlier this year, we knew the platform was the right fit for Active Basics wholesale partners, says Jasmine Waterman, Wholesale Manager, Scout Brand Supply.
Refill: Reorders That Keep Pace
One of the features powering the Active Basics rollout is Refill. Brandscope’s purpose-built stock-replenishment system designed for the modern wholesale cycle. With tools like Quickfill (a four-click reorder tool) and automated stock models, Refill makes repeat ordering faster, easier and more efficient.
For a brand built on movement, that matters. Active Basics core lines are designed to be reordered season after season, and Refill keeps those essentials flowing without the friction. Retailers spend less time chasing inventory and more time on the floor selling, while Active Basics spends less time on order admin and more time on what’s next — a true win-win that keeps the wholesale rhythm going.
Discounts & Promotions: Flex With the Market
Active Basics is also putting Brandscope’s Discounts & Promotions module to work and it’s the kind of flexibility every modern wholesaler needs. The module gives brands a single, controlled place to build, schedule and manage promotional pricing, time-bound offers, tiered discounts and retailer-specific deals all without spreadsheets, manual price lists or awkward email back-and-forth.
For Active Basics, that means seasonal launches, end-of-run offers and partner-specific incentives can be set up in advance and applied automatically, with full visibility on both sides of the transaction. Retailers see the right price, the right offer and the right window straight away. Brands stay in control of margin and channel positioning. It’s promotional planning that flexes with demand, and it gives Active Basics the agility to react quickly to market opportunities without breaking stride.
It’s a story that fits Active Basics’ DNA. The brand has always been built on the support you need when you need it — and Brandscope brings that same philosophy to the wholesale side of the business: dependable infrastructure, clear data and the right tools to keep partners moving forward.
“Active Basics is all about supporting customers in motion, and Brandscope allows us to bring that same approach to wholesale. We get the scalability, the visibility and the data we need to grow into new retail channels with confidence, while our partners get a buying experience that just works. It’s a smarter, more efficient way to keep the whole range moving,” adds Jasmine Waterman, Wholesale Manager, Scout Brand Supply.
With Active Basics joining Hope and SquishOz on Brandscope, Scout Brand Supply now has three distinct brands operating within one connected ecosystem. Managing everything in a single platform creates a more streamlined and consistent wholesale workflow.
Welcome aboard Active Basics. Your modern active essential journey starts here.
If you’re looking for a smarter way to manage and grow your wholesale business, Brandscope is the leading B2B Wholesale E-commerce Platform for the Athleisure Wear Industry. Book a demo today to see how we can help you sell more, reduce costs, expand distribution and market and educate your customers.
Brandscope has the tools and knowledge to help you grow your company. Don’t pass up the chance to explore new pathways of business efficiencies and sales growth opportunities. Contact us today to see how Brandscope can be a strategic partner in reaching your company’s objectives.
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